We believe sustainability starts from within. When we’re well-rested we make better decisions on how we consume and relate to others. As a modern business, we go against the trend of fast fashion. Our products are designed in East London and handmade by women-led ateliers in Italy and London. Both places respect those who work there with good working conditions and fair wages. And we know all the women who make our products and include their names in our labels.
At Leticia Credidio, we're forever inspired by the natural world, so the way we make our products always aims to protect it. This ethos is the foundation of everything we do. And it's something we'll always stay true to. Our products are vegan and cruelty-free, organic certified and allergy-free.
We are constantly investing in innovative, organic and cruelty-free materials, including a naturally cooling and hydrating fabric made from organic seaweed and vegan silk made from wood pulp in Japan.
Thanks to these efforts, our founder Leticia Credidio was awarded PETA’s Vegan Designer to Watch in 2019 and named an East London Innovator by Here East.
People are at the heart of everything we do. Each collection is crafted by women-led ateliers in Italy and London with good working conditions and fair wages. We know all the women who make our products and include their individual names on our labels to honour their work.
Our Winter Birds and Ocean collections are crafted by Parafioriti in Emilia-Romagna, Italy. Our Sky collection is made in London by Larisa Judina. Our prints are screen printed by the Printing Club London. Our Meditation Pillows are crocheted by my auntie Eneida Yoshida in Sao Paulo, Brazil and the upclycled filling by Uggie in East London. Our Before Sleeping candles are made by Oh, James.. and recycled packaging by Uggie both in East London.
Our packaging is zero-waste and free from plastic. Our beautiful garment bags are made with upcycled upholstery fabrics donated from London recycling companies.